Ideas for a Menu

Found an interesting message board post from MarketingProfs.com, a website that has a collection of marketing professors from around the country who advise on marketing issues. The issue here is ideas for potential menus for a resteraunt or bar, and because I would like some of the daytime crowd to my bar to be sport oriented, I found the posts very interesting. The posts can be found here.

I found a lot of the ideas interesting, in particular, they mentioned a few sports bars that used actual footballs that either had the drink menus or menus written on the outside -- or a football that split open (and was velcroed shut on the inside) with the menu on the inside. Waitresses could then even throw the footballs to the customers! (maybe a dicey idea though!) A few cool other ideas were using an actual home plate (albiet a little lighter than an real life homeplate) as a menu, or having a menu shaped and decorated like a letterman's jacket.

I think that making your bar or resteraunt stand out is a big part of the entire atmosphere. Any Joe Schmo can put together a bar in a good location with good prices. What really keeps people coming back over and over is creating an atmosphere where people will remember your bar and want to come back for it -- not for the prices. In a competitive climate where you can simply get undercharged, especially here in Columbia, and lose a lot of business, I think creating this environment is the only way to maintain a constant cash flow and a constant crowd coming back to your bar over and over again.